TruTag Technologies Selected Edison Awards Finalist for 2014

Écrit par © Filactu le . Rubrique: Technologies

imageThe TruTag security platform will help prevent counterfeiting, enhance the safety of food and medicine, improve tracking and logistics, assure product quality, and enable the Internet of Things.


TruTag Technologies has developed a covert, low–cost, heat–resistant, and edible silica microtag that serves as an edible bar code and can be incorporated into solid, oral-dose medications as well as other materials and products. 


This on-dose technology platform can be used for brand protection, counterfeit prevention, improved tracking and authentication, efficiency in clinical trials administration, informatics for product and component tracking through the supply chain, and product quality assurance. 


The unique physical properties of TruTag microtags ("TruTags®") provide a vast library of available unique codes, which allow for tracking of high-volume, high-value items at product or even batch levels. This serialized business information tool can be used in a variety of markets with high–value items including, but not limited to, pharmaceuticals, nutritional supplements, food, electronics, industrial components, consumer luxury good, and medical devices. 


Moreover, millions of optical patterns can be embedded into a TruTag, a dust-sized particle smaller than the width of a human hair. There are approximately 12 million coded particles in a gram of TruTag microtags. 


"Innovation has been a constant driver for our company and we are honored to be recognized by the prestigious Edison Awards," said Kent Mansfield, TruTag’s president. "TruTag’s security platform addresses the fundamental issue of brand protection facing large global companies across industries, and we are actively working with them to improve the safety, security, and traceability of food, medicine, industrial components, consumer goods, and other products."


The company will be recognized for its vision and "game changing" security platform April 29-30 in San Francisco at The Edison Award Gala, as a Finalist in the category of "Materials Science – Nanomaterials."




About Edison Awards:

Since 1987, the Edison Awards have recognized ideas at the forefront of new products, services, marketing, design and innovation. They symbolize the persistence and excellence personified by Thomas Edison, while also strengthening the human drive for innovation, creativity and ingenuity. Being recognized with an Edison Award has become one of the highest accolades a company can receive in the name of innovation and business.


Previous Edison Award winners include AT&T (2013), 3M (2013), OnStar (2012), Ford Motor Company (2012), Johnson & Johnson (2011), Apple (2011), and Sony Electronics (2011).